About us

The Good Fish guide is a collaboration between the Good Fish Foundation, the North Sea Foundation and the World Wildlife Fund.

Good Fish Foundation
Formally part of the Northsea Foundation, GFF was established in 2014 to promote sustainable seafood consumption through “the market”. Good Fish Foundation is now developing and maintaining the Good Fish guide.

Stichting De Noordzee
The North Sea Foundation (NSF) is an independent environmental organization dedicated to a clean and healthy North Sea. The most important topics addressed by NSF are clean shipping, sustainable fishing, marine spatial planning and clean sea & beaches.

The World Wildlife Fund is a worldwide organization that has been committed to nature conservation since 1962. The organization works to protect marine life through a global program that covers over 25 regional seas and ocean areas. WWF works to ensure shift to sustainable fisheries and more protected marine areas.